The Council is asking everyone to support National Dignity Action Day today. The aim of the day is to raise awareness of the importance of dignity in care for vulnerable people. This is an opportunity to come together and demonstrate how we can support the most vulnerable in our society.

Dignity Action Day has been held every year since 2010 and it serves as a reminder that we need to work together to ensure we have the best quality services for the most vulnerable in our society.

Supporting Dignity Action Day:
• Reminds society that Dignity is everybody’s business
• Raises awareness of the importance of Dignity in Care
• Promotes the services provided and gives someone in your care, an extra special day
• Is part of a national celebration and demonstrates solidarity for Dignity in Care.

Councillor Martin Repton, Cabinet Member for Integrated Health and Care:

I would ask everyone to support Dignity Action Day and make some time to show support for the most vulnerable in our communities. I know that many people in our city are hosting events and demonstrating their support for the day. This is an opportunity to promote the values of the Dignity in Care campaign and also to thank the many people who provide fantastic care services for our residents.

Dignity Action Day is an annual event organised by the Dignity in Care campaign launched in 2006. The campaign’s core values are to have dignity in our hearts minds and actions, change the culture of care services and place a greater emphasis on improving the quality of care of people using services including NHS hospitals, community services, care homes and home support services.

Find out more about on the Dignity in Care website.

Published: 1st February 2017